Im kinds of bored with Blogspot

I have moved here:

www.paniclife.wordpress.com

Thanks
Fritz

So much to write

Its 12.30 am tuesday
Last day of my Viral Fever,
Just joined back after taking two days off,
was completely stressed out and had a premonition that by weekend I'll be bed ridden,
and thus it happened!

The FREE HUG Campaign

Thats a brillant piece of communication , in an age where in we are busy pouring in million of dollars in doing just the right thing in advertising and achieving everything that's stale, old and expected.
Here is this guy who whith just one fucking hug is making so much difference.

Every brand, every product or comunication has to be like an hug,
Any kind of hug compassionate, passionate, friendly, light, warm, tight etc etc....

BUT JUST LIKE A HUG!

You can watch it here; http://www.youtube.com/watch?v=PpzkHhgcZG4&mode=related&search=

Eternal Sunhine of the Spotless mind

What a movie....
I think its the best fucking romantic movie I have ever seen in my life!
Hats of to both jim and kate, I believe only Jim could have pulled off such a performance.
And watching kate as a fucked up red head, and not as a concept girl is nothing short of a revelation!

A MUST WATCH

LISTERINE

Just done some real kick ass work for Listerine,
Im still figuring out how to upload the video in here!
I believe doing the Listerine thingy was the highpoint this year - apart from the Thai Trip and winning the Young Lotus.

The reason I say so is basically because of the enormity of the whole thing,
It took me close to 2 weeks to complete it ,
Snehal was a great help!

I need to find or I like to work with art directors
who are both serious and funny at the same time.
(Trust me its possible, I do it all the time!)

I believe it not more of an attitude thingy but more of a Thats-The-Way-I-Am thing!

Poeple like Amol, Snehal, Anna are like that,
The best part with woerking with them is even if you screw up....you know you'll get out of it!
But then there are other, with whom if you screw up ....you'll just go down the drain!

The FLicker

My FLIP BOOK - Damm Neat man

My Ticket to Bangkok

This is the Ad that won me the Young Lotus Creative Award in India,

In two days I'll be flying to take part in the AsiaPac competetion!